In the global athletic footwear market, Nike has consistently maintained a dominant position as an innovation leader. Recently, through research, Lao Liu discovered that Nike submitted a “FLYPLATE” trademark application in China on February 13, 2025, with the application number 83433803. The trademark has undergone preliminary examination and was published in the Trademark Preliminary Approval Announcement on May 20, 2025. Lao Liu believes that this move reflects Nike’s deep strategic commitment to the Chinese market and its long-term vision for protecting innovative technologies.
trademark
McDonald’s applies for multiple “ba da ba ba ba” trademarks in China
April 7, 2025, McDonald’s has submitted multiple trademark registration applications related to the classic advertising slogan “ba da ba ba ba” in China, covering multiple categories such as Class 43, Class 32, Class 30, Class 29, Class 30, Class 18, Class 16, etc., which has attracted industry attention. This is interpreted as an important measure by McDonald’s to strengthen brand localization protection.
Huawei applies for the “竣界” trademark in China
IPRLaoLIU learned through a search on the China Trademark Network that Huawei Technologies Co., Ltd. submitted an application for the “竣界” trademark to the Trademark Office of the China Intellectual Property Administration on March 31, 2025, with the trademark number 84369795.
The first AI big model trademark infringement case in China has concluded its trial in Wuhan
On April 23, 2025, the Hubei Provincial Court of China announced the top ten typical cases of intellectual property judicial protection, among which the first AI large model trademark infringement case tried by the Wuhan Intermediate People’s Court has attracted much attention.
The number of trademark applications in China in the first quarter of 2025 is 1.561 million
According to the “Intellectual Property Statistics Briefing” (Issue 4, 2025) issued by the China Intellectual Property Office, the number of trademark applications in China in the first quarter of 2025 was 1.561 million. This data reflects that market entities continue to maintain a high level of enthusiasm in trademark and brand building.
APPLE INC. applies for FACETIME trademark in China
As shown in the … APPLE INC. applies for FACETIME trademark in ChinaRead more