When conducting business in the Chinese market, trademark registration is an important step to protect the brand. For Singaporean enterprises, it is crucial to understand the Chinese trademark registration process, required materials and precautions. This tutorial will detail how Singaporean enterprises can apply for trademarks in China to ensure effective protection of brand rights and interests.
作者： IPRLaoliu
The number of valid trademark registrations in China has exceeded 48 million
As of May 15, 2023, the number of valid
China releases fast track examination method for trademark registration applications to support the development of strategic emerging industries
For strategic emerging industries, time
KFC Files “冷静星期四” Trademark Application in China
It’s Thursday again. While searching for Thursday-related trademarks, IPRlaoliu discovered that KFC submitted a “冷静星期四” trademark application in China on April 17, 2025. The application number is 84766210, classified under International Class 30. The goods covered include tea, coffee, tea-based beverages, ice cream, biscuits, and other products.
KFC has filed multiple applications for COL. HARLAND SANDERS trademarks in China
According to IPRLaoliu research, KFC has applied for several COL. HARLAND SANDERS trademarks in China, with registration numbers 83291221, 83287897, 76774924, and 76772333.
Can portraits be used for trademark registration in China?
Yes, portraits can be registered as trademarks in China.As a graphical element, a portrait can function to distinguish the source of goods or services and thus qualifies for trademark registration under the law.
KEY IP5 STATISTICAL INDICATORS 2024
The figure above shows the statistical analysis of the number of patent applications and authorizations of the world’s five largest intellectual property offices in 2024, including the China National Intellectual Property Administration of China, the United States Patent and Trademark Office, the Japanese Licensing Office, the Korean Licensing Office, and the European Patent Office.
McDonald’s Files Multiple Chinese Trademark Applications for “麦麦岛” in China
June 19, 2025 – According to searches conducted by IPRLaoliu on the China Trademark Office website, McDonald’s Corporation submitted trademark applications for “麦麦岛” and “我去麦麦岛啦” to the China National Intellectual Property Administration (CNIPA) on May 8, 2025. Both applications cover five international classes, including 16, 29, 30, 32, and 43.
Why is it Important to Promptly Update the Contact Address for a Chinese Trademark?
There are three main reasons why it’s crucial to promptly update the contact address when it changes for a Chinese trademark:
What is the official fee for trademark registration in China?
The fee for Chinese trademark registrati